Our goal is to establish a platform that promotes sustainability in the fashion industry. We want to create a platform that features a variety of unique fashion designers, influencers, and collectors who curate, create, and recycle once loved clothing into the future of streetwear.
Simply put: A platform for sustainable clothing featuring innovative designers
Our goal is to establish a platform that promotes sustainability in the fashion industry. We want to create a platform that features a variety of unique fashion designers, influencers, and collectors who curate, create, and recycle once loved clothing into the future of streetwear.
Simply put: A platform for sustainable clothing featuring innovative designers
SEX, LIES, & MORE LIES
// Social Issue Campaign //
There is a problem with sex education within Latin America.
Latin American countries have strong, biased views on the subject. Because of this, there are many inaccurate facts going around like nasty rumours. While funny to some, many kids grow up believing these lies, unprepared for the real world.
Through a series of short satirical videos, a website, and a drinking game, Sex, Lies, and More Lies keeps the funny aspect of these inaccurate facts while teaching the correct information about the topic. Not only will it cause laughter, drunkness, and some unwanted nostalgia about those awkward conversations with sex ed teachers, but the campaign aims to teach something, that for once, is true.
// Concept Ideation //
// Motion Graphics //
// Website Design //
// Packaging //
MOTION VIDEOS
"If you masturbate, your palms will grow
hair, exposing to the world your shameful ways."
"Eating a lollipop in front a boy will
make him horny, so we should never do it."
"If a girl and a boy are in a jacuzzi together, the girl
will get pregnant without the need of intercourse."
"If you are on the pill, there is not need
of other types of contraceptive."
"Lesbian and gay sex do not exist."
Sex ed was very heteronormative.
"If you're a virgin, you
shouldn't go to the gynecologist."
"If we get sexually assaulted while drunk,
it's our fault. No evidence = no credibility."
"Abstinence is the only way in which
we can remain safe and valuable."
WEBSITE
DRINKING GAME
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